design

01 / 08

menus

menu design is the piece of print a guest holds longest. menus that read quickly in low light, make the prices feel right and still look like the house: food, wine, cocktails, tasting and room service. laid out so a dish can change with the season without a redesign, and supplied ready for print or printed and delivered.

02 / 08

publications and stationery

publications and stationery are the print that leaves the building: the wedding and events brochure, the room directory, the lookbook, letterheads, cards, gift vouchers. designed to the same rules as the rest of the brand, set to the printer's specification and put on paper that feels like the place feels.

03 / 08

in-room and onboard print

in-room and onboard print is everything a guest finds waiting: the welcome letter, the room directory, the door hanger, the tent card, the note on the pillow. for hotels, clubs, trains and private hire it is where a brand turns personal, so it is written with the same care it is designed with.

04 / 08

packaging

packaging design for hospitality covers takeaway boxes and bags, labels, coffee cups, bottles, hampers and the retail lines sold over the bar. designed to the brand and to the supplier's specification, with the practical questions answered first: what survives a dishwasher, what holds a hot cup, what reads from across a counter.

05 / 08

signage and environmental

signage and environmental graphics are how a place speaks before anyone says hello: the fascia, the a-board, the wayfinding, the door numbers, the wall that gets photographed. designed to the building and the consent it sits under, and set to the sign maker's specification, from a painted fascia to vinyl on the glass.

06 / 08

apparel and merchandise

apparel and merchandise is the brand worn by the team and bought by the guest. uniforms people are glad to put on, and merchandise good enough to sell rather than give away: shirts, caps, aprons, totes, the small objects that leave with a guest and keep the name in the house.

07 / 08

advertising

advertising design is the artwork behind a campaign: press, poster, outdoor, direct mail and the paid social and display versions of the same idea. one thought said clearly, with a picture worth stopping for, set to each publication's or platform's specification, so the advert looks like the place and not like a template.

08 / 08

pitch decks

pitch decks are for when a place needs money, a site, a partner or a licence. the idea, the pictures and the numbers in the right order and in the brand's own language, designed to be read in ten minutes by someone who sees a hundred of them. the deck is designed and written here; the numbers are always yours.